KPI

Containment rate: AI benchmark

Share of conversations the AI resolves without a human taking over.

How to measure it

Resolved conversations without handover divided by all conversations the AI handled, over the same period. Count a conversation as contained only if the customer did not come back on the same topic within seven days.

Across the library

Median 68.5% across 18 deployments, reported range 20% to 96%.

Higher is better. Unit: percent.

Reported values by use case

AI agent for first line contact centre service

AI agent for account and card servicing

AI agent for insurance policy servicing

  • Lemonadeat least 50% · organization claim
  • LAQO30% · vendor claim

AI agent for IT service desk resolution

  • IBMat least 75% · organization claim

AI travel and hotel booking concierge

  • Airbnbabout 45% · organization claim

Use cases that should track containment rate