Organization

How Booking.com uses AI

3 public AI deployments across 3 use cases, Netherlands. Every number is quoted from its source.

Documented AI deployments

Use case: AI agent for travel and expense report audit

Booking.com

Netherlands · Travel and hospitality · 2026

ProductionGrade C

Booking.com uses AppZen's Expense Audit to check travel expenses against customized rules and to sort expense items into high, medium and low risk categories. AppZen quotes an AP Accounting and Finance Operations Specialist at Booking.com saying the tool is most useful for flagging errors against customized travel expense rules and for categorizing items by risk level. No outcome figures such as hours or cost saved are published.

No outcome disclosed.

Use case: AI travel and hotel booking concierge

Booking.com

Netherlands · Travel and hospitality · 2025

ProductionGrade B

Booking.com has moved from a standalone AI Trip Planner to AI features embedded across the booking journey. AI Trip Support is a first point of contact around the clock that answers questions about a property (for example parking) and helps travellers change reservations, with a handover to a human for complex cases. AI Voice Support lets travellers manage or cancel a booking by phone in their own words, and connects to a human agent with the context when needed. An earlier generation, the Booking Assistant chatbot, answered stay related questions from 2017.

  • Automation rate: 30%, December 2017, pilot version of the earlier generation Booking Assistant, English language bookings
    "The chatbot can currently respond to 30% of customers’ stay-related questions automatically in less than 5 minutes."
    Claimed by: organization

Use case: AI enterprise knowledge search for employees